CAAB Launches #DCEITC Ad Campaign in English, Spanish and Amharic
Capital Area Asset Builders (CAAB) is pleased to launch the #DCEITC Ad Campaign in the District of Columbia. From October 2018 through April 2019, CAAB will be distributing and promoting newspaper, radio, TV, social media and public service ads in English, Spanish and Amharic to inform Washingtonians on the Earned Income Tax Credit (EITC).
The EITC is the most effective public policy in the nation to lift Americans out of poverty. In the District of Columbia, CAAB estimates that approximately 20,000 EITC-eligible Washingtonians are not claiming the EITC thus not receiving over $40 million associated with this very important tax credit. CAAB's #DCEITC Ad Campaign is an initiative of the CAAB-managed DC EITC Campaign.
About the DC EITC Campaign
The CAAB-managed DC EITC Campaign, is a citywide, cross-sector initiative that provides access to information on the EITC and connects Washingtonians with free tax preparation services throughout the District.
The DC EITC Campaign is made possible through the support from the DC Department of Insurance, Securities and Banking (DISB), Citi Community Development, United Way of the National Capital Area as well as other key private sector partners.
About Capital Area Asset Builders
Capital Area Asset Builders (CAAB) is a non-profit organization whose mission is to empower low- and moderate-income residents of the Greater DC Area to take control of their finances, increase their savings, and build wealth for a better future.
Connect with CAAB via our social media platforms:
- Twitter: @CAAB_GreaterDC
- Facebook: https://www.facebook.com/CapitalAreaAssetBuilders
- LinkedIn: https://www.linkedin.com/company/capital-area-asset-builders
